Over the counterWeek 0
Get the base right
A skin surface that can take an active without giving up on it in a fortnight.
Cleanse
Gentle, non-foaming or low-foaming, once. Squeaky-clean is the wrong target — stripping the skin provokes more oil, not less.
Browse all cleansers →Moisturise
Every morning, whatever your skin type, including oily. This is what makes the next four steps survivable.
Browse all moisturizers →Sunscreen
Daily. It is also the single most effective thing available over the counter for the dark marks that lesions leave behind.
Browse all sunscreens →
Cleanse
Same cleanser. Pat dry and leave it dry — actives applied to damp skin absorb faster and sting more.
Is your skin calm — no raw patches, no active peeling, nothing stinging?
Yes, it's settledMove to step 1.
No, it's irritatedStay here a week or two. Starting a retinoid on an already-compromised barrier is the fastest route to stopping it.
Why this step
Nothing here treats acne. It exists so that what comes next can be tolerated for three months rather than abandoned in three weeks.
Four rules that matter more than which brand you buy
- 1 · Good to know Retinoids go on in the evening.
They raise sun sensitivity, and daylight undoes some of the work.
- 2 · Take care Build up, don't dive in.
Short contact first — apply, leave five minutes, wash off — then longer, then overnight. Skin that is raw and peeling is skin that stops treatment.
- 3 · Always Moisturiser and sunscreen are not optional extras here.
Dryness is the single commonest reason people abandon a retinoid that was working.
- 4 · Never Do not add a fourth active because progress feels slow.
Three actives is not three times the result; it is a barrier that can no longer tolerate any of them.